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About Michael Hoare Brand Management

Michael Hoare Brand Management
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Basic Profile

  • Name: Michael Hoare Brand Management
  • Country: United States


  • Categories: Marketing, Produce, Services, Snacks
  • Exhibitor Type: Sales Broker
  • Sponsorship Level: Gold Expo
  • Current Distribution: United Natural Foods
  • Show Deals: 20% Discount
  • Attributes: Fair Trade
  • Company name: Michael Hoare Brand Management

Languages spoken

  • English

About My Show

Today, Michael continues to to help manufactures like Ingrilli Citrus. He acts as a Sr. VP of Sales for them in a consulting role. Also as an advisor for TheBU Kombucha, Steve's Paleo Foods and in the past a Sr Advisor with Pinto Barn/Don’t Go Nuts for four years, Pure Genuis Snacks, and more. Currently looking to help other companies to help grow their business in the capacity of either an advisor or as a member of their Board of Directors.

Michael’s career started in 1980. For 16 years he worked with the #1 NY Metro DSD beverage distributor. Started as a salesperson and was VP of Sales before leaving.

Next up was Fresh Samantha where Michael built sales from $0 to $23M in 3 years in NY Metro. He trained and managed over 25 driver/sales routes in the area. Then moved into a national account manager role.

In 200I, along with two friends, Michael helped create and start Primal Spirit Foods, a meatless jerky. Around the same time, he started MHBMG. He did consulting work for brands like Route 66 Sodas, Keeper Springs (an RFK Jr project), and Balance Waters, etc.

In 2011 Brad Gruno of Brads Raw Foods asked Michael to join him and help develop his raw food brand and its category. Michael came on board as a partner/VP of Sales and built a national distribution network across the country. At that time sales were at 3.5M a year. When he left, the sales run rate was 1.5M per month.

After Brads, he then worked with Living Intentions, another raw food company as their Exec VP of Sales. In the first year, he increased sales by 30%. The second year he doubled the DSD/specialty distributors by building key accounts in every region.

After that Michael began working as Sr. Advisor to companies like Don’t Go Nuts/Pinto Barn and Pure Genuis Snacks and other companies going forward.

In December 2016, Kohana Cold Brew Coffee asked him to come on board as Sr. Advisor. The following April he accepted the position of President of Sales for Kohana Coffee. 19 months later, after building a national sales team and national broker team, opening more than 15,000 doors, Michael stepped down to move onto his next phase of helping other companies grow in an advisory or board member role.

What are you looking for?

To act as an advisor/consultant to manufacturers and suppliers, who need help to grow their sales and distribution chain via brick and mortar locations.